Hi, I’m Hui Yi , I’m a creative and detail-driven graphic designer with a passion for typography, illustration, print, advertising, and packaging design. I enjoy capturing meaningful moments through photography and creating designs that connect with people. I love exploring new ideas, experimenting with creativity, and having fun with the design process. Skilled in Adobe Creative Suite, I enjoy transforming concepts into visually engaging and purposeful outcomes through thoughtful research and experimentation. I aspire to create designs that not only look beautiful but also leave a lasting impact.
Education
2021 - 2024
Diploma in Graphic Design Dasein Academy of Art
2024-2025
Degree in Graphic Design University of the West of England
Diploma in Graphic Design Dasein Academy of Art
2024-2025
Degree in Graphic Design University of the West of England
Achievements
ISTD 2025 - Merit
Typography
Student Kancil 2024 - Bronze
Special Category | Best Self - Promotion
Student Kancil 2024 - Merit
Idea Category | Best Print & Poster - Campaign
Student Kancil 2024 - Merit
Idea Category | Integrated Campaign
Student Kancil 2024 - Merit
Special Category | Best Use Of Cultural Insights
Intercontinental Bienal 2024
Selected Packaging
Typography
Student Kancil 2024 - Bronze
Special Category | Best Self - Promotion
Student Kancil 2024 - Merit
Idea Category | Best Print & Poster - Campaign
Student Kancil 2024 - Merit
Idea Category | Integrated Campaign
Student Kancil 2024 - Merit
Special Category | Best Use Of Cultural Insights
Intercontinental Bienal 2024
Selected Packaging
Top Student Award
May - August 2023 Session
May - August 2023 Session
Student Kancil 2023 - Gold
Idea Category | Best Design - Packaging
Student Kancil 2023 - Bronze
Special Category | Best Idea for Social Good
Idea Category | Best Design - Packaging
Student Kancil 2023 - Bronze
Special Category | Best Idea for Social Good
Experiences
2025 - Present
Graphic Designer
Primed Agency (Based in Bristol, UK)
Designed and developed compelling digital marketing assets—including infographics, A+ content, and brand stories for Amazon—to enhance product visibility and drive sales. Created TikTok carousel ads and managed TikTok brand stores to boost engagement and strengthen brand presence. Supported startups and businesses by crafting creative strategies and visual solutions that helped launch and grow their products online.
Graphic Designer
Primed Agency (Based in Bristol, UK)
Designed and developed compelling digital marketing assets—including infographics, A+ content, and brand stories for Amazon—to enhance product visibility and drive sales. Created TikTok carousel ads and managed TikTok brand stores to boost engagement and strengthen brand presence. Supported startups and businesses by crafting creative strategies and visual solutions that helped launch and grow their products online.